Problem Solving

From our very first projects over 30 years ago, we’ve been handed one unique challenge after another.

Highly competitive situations. Failing companies. Floundering strategies. Poor or non-existent leadership. Tired brands. Startup companies. Small budgets. And on and on. Those were some of the easy ones.

The tougher ones came as we developed a reputation for being good at combining disciplines, creating more sophisticated strategies, and solving very difficult problems. Here are some of the situations we’ve addressed recently:

• Transitions in leadership and ownership
• Replacing and rebuilding brands and corporate strategies
• Creating new marketing teams
• Winning over difficult, change-resistant cultures
• Gaining political support for unpopular issues
• Developing new products for crowded markets
• Repositioning companies for faster growth
• Designing strategies to overcome inertia or obstacles
• Moving companies into positions of market leadership